Planning a corporate conference can feel overwhelming at times. After all, many moving parts need to be coordinated and aligned. A successful event can have incredible results, such as team bonding, increased brand awareness, boosted morale, employee engagement, and more. Of course, the other side of the coin is that a poorly planned event can result in a disconnected audience and brand disapproval.
Fortunately, there are several ways a business can be sure to set up a corporate event for success. Let’s take a closer look!
Breaking Down a Corporate Conference Plan
1. Create a Delineated Corporate Conference Plan
It is difficult to put together smooth corporate conferences without a comprehensive plan. The first part of this is determining the target audience of the event. Is it meant for a particular team or division of the company, or is the event being put together for the entire company?
Now that the target audience has been determined, the next step is to identify the objectives and overall purpose of the event. The purpose of the corporate event will serve as the big-picture goal that will help guide the event’s format.
For example, say the event will be to improve and train all personnel in the marketing department. This means that speakers and presentations should be targeted toward new market information or methods.
2. Research Corporate Conference Venues
The next step to crafting a successful event is to locate the right venue. For this step, consider factors such as the following.
- Location: Will the event be hosted on-site, or will an external location need to be booked? On-site events offer convenience and lower costs, but going the extra mile for off-site corporate conference venues can make employees feel special and boost morale.
- Crowd Size: Having a general idea of the amount of people attending will be important for determining the right venue. The last thing any event planner wants is to find the venue is too small to accommodate everyone.
- Costs: Of course, budget always needs to be a consideration in event planning. A nice venue is important, but putting all of the budget into the venue means that there won’t be much left for amenities and the content of the event. There is a balance to be found.
3. Equipment for the Conference
Don’t forget to consider the equipment and staffing needed to hold a corporate event. Setting up a distinct space for the conference means having audio and visual equipment, lighting, and staging. All of these factors play a role in the experience of the conference attendees.
Some venues may have in-house options for audio, but it will still need someone experienced to run it. If event planners want to video an event, they will require high-quality video equipment and technicians to run it.
Ultimately, the right equipment and services can truly bring an event together.
Premier Sound and Lighting is Here for All of Your Event Needs
If you want to create an event that will truly blow away attendees, let Premier Sound and Lighting help. We offer everything you need to hold exciting events, including:
- Audio Assistance: Our expert audio-visual technicians will take charge of the main sound system to ensure everyone can hear loudly and clearly. They will also provide additional equipment, such as microphones, speakers, mixers, cables, and more.
- Visual Assistance: Videoing a conference can help everyone remember the incredible moments, and our video assistance can help. Our technicians can help set up and run live streams, projectors, video walls, and more.
To learn more about our equipment rentals and services, contact us today.
