The most important goal of a corporate event is team alignment—bringing everyone together to be focused and productive going forward. Live streaming is an increasingly common factor to plan around when creating a seamless corporate event.
Today, we’ll explore the importance of live streaming in corporate events and how to plan a stream with team alignment in mind. Your business will be connecting, engaging, and prospering more than ever before by connecting directly to your team.
Why Corporate Events Choose Live Streaming
Corporate events aren’t just choosing to livestream just because it’s a new or trendy thing to do. Here are three reasons why your business might want to consider live-streaming your next corporate event!
Ease of Streaming
In the past ten years, live streaming has become an increasingly accessible method of communication. It’s a simple, effective way to promote products and directly engage with consumers and clients. Plus, you can reach the widest number of people possible for the lowest costs and barriers to entry.
Real-Time Interactions
Have you ever watched a pre-produced content package at a corporate event and had unanswered questions? Instead of the chaotic post-video flurry of questions, live streaming allows potential customers to ask questions in real-time.
This allows immediate, in-depth communication that will turn curious viewers into satisfied clients. This real-time communication also helps forge stronger real-world connections, an increasingly difficult bond to forge in online settings.
Additional Revenue Opportunities
Live streaming is a free marketing tool for meeting new clients and expanding globally. In addition to expanding these markets, it can also reinforce connections with preexisting clients to create a devoted customer base.
How a Corporate Event Planner Helps With Seamless Streaming
Now that you see the benefits of live streaming, you may wonder how a corporate event planner could help. Instead of shouldering your tech support team with additional burdens, rely on a planner’s expertise to ensure a successful stream. Here’s how a corporate event planner can help with a seamless streaming experience.
Camera Placement
Almost anyone can stream from their phone from a single fixed perspective. Corporate event planners like Premier go one step beyond. Using multiple high-end captures, our live streams capture all angles of the event to your larger audience. This starts with a stationary camera with a wide view, combined with roaming cameras to capture closer shots and moments.
Platform Experience
There are several streaming platforms available, and your team may not be experienced with the one you need to use. For example, streaming on Zoom has different settings and challenges than YouTube, and both are different than a Facebook livestream.
Troubleshooting
Technical difficulties happen, especially when live streaming. The longer they go on, the longer the stream is offline, and the more people click away from it. That’s why it’s crucial to have knowledgeable support ready to address potential problems as soon as they happen. The faster they solve the problem, the faster you can go back to streaming.
By having an expert team handling your live stream, your team can focus on what really matters: connecting with clientele and helping your business to prosper.
Premier Sound & Lighting: How to Plan a Corporate Event
How to plan a corporate event with live streaming may still seem like a daunting prospect. However, several Houston-area businesses already know the biggest secret to a successful corporate livestream: Premier Sound & Lighting.
Premier is a corporate event planner with the resources and expertise to make sure your next event is successful both online and offline. When you’re ready to go live and get started, contact Premier for more information!
